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This course provides an introduction to the principles of optimising the commercial impact of Intellectual Property (IP). Key topics discussed will include: copyright, design rights, database rights and trade marks. It offers practical training, giving participants the tools they need to understand the issues, benefits and costs associated with generating income from IP. The course is aimed at practitioners who already have a basic understanding of IP and want to further develop their knowledge by offering practical training to start building effective rights exploitation and management tool kits. Topics include: the nature of IP; costs and benefits considerations; the opportunities of blended business models which combine charging for content whilst also making some content available for free; using licences to exploit IP; case studies and next steps for delegates. The course will cover:
£225.00Package PriceClick here for details
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Excellent course, great content and engaging trainer. Naomi was excellent and very knowledgeable.Sabby Kaur - Emerald Publishing
Wed 09 Oct 2019
CLT membership provides excellent service, great value for money and above all, quality events saving up to 50% of your training costs.
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